Tag Archives: Pubs

31 
May

Peaking World Cup Fever

World Cup crowds awaitedWith the start of the Men’s Football World Cup only days away, it’s hard to miss. Or is it? This time it seems that the old buzz of yesteryear is missing. The time when the nation got prepared for the coming football fiesta. Yet prepared the catering trade needs to be for the nights, when it might be unexpectedly busy or quiet. Not least for efficient staff planning, but also to maximise trade.

A Big Noise or No Noise

The funny thing preparing this blog was it appeared that the noise around the competition was low. But once, the writer’s focus changed, yes there was the literal promotion on the back of the old cereal packet. Yes, there are world cup-related trailers on the main channels. And yes, there are adverts to upgrade your TV so you don’t miss a thing. In yesteryear the biggest sales of TVs by a large margin were always at World Cup time. Now with a tweak by one of the major brands in the last week, there is a very explicit connection to the competition.

It could of course be the result of competing distractions. Many football fans will have been caught up in the end of the season finals and play-offs. Aston Villa and Crystal Palace fans are celebrating once-in-a-lifetime experiences of winning in Europe. While 60 years of hurt for England will dampen even the most optimistic sports follower or the general public! It may all take off in June.

Key England Times

England have one more preparatory friendly before the World Cup starts. This is against New Zealand at 21.00 on 6th June. If this was rugby, that is a match to be seen; soccer perhaps less so.

The competition kicks off on 11th June with co-hosts Mexico on that Thursday with USA and Canada on the Friday.

The England Group Games are:

  • Croatia 17th June 21.00
  • Ghana 23rd June 21.00
  • Panama 27th June 22.00

And then it is into the Round of 32 when the knockouts begin for the top 3 teams in each group. Way too many permutations to consider which games England will be in to share times now. There is a game that might however set the Cup alight. If USA finishes second in Group D and Iran second in Group G, then they will meet in the Round of 32! Hopefully that game will be in Mexico or Canada.

If England progress to quarters (9-12th July) and semis (14/15th July) be aware that most games are in the evening, but at least one has a 2.00am kickoff. Obviously hold 19th July 20.00 for the final just in case!

Don’t forget that Scotland are in Group C and may progress further, but with their games at 23.00 and 02.00, not particularly helpful for our trade unless it’s a lock-in!

World Cup Takeaways

The World Cup gives caterers choice to respond as the England run progresses (or not) to gain extra trade from supporters or those not interested at all. For most of our colleagues, it will be difficult to ignore as doing so will impact overall profitability.

A perhaps bigger lesson is to review how you are promoting locally and to wider customers in a world where in the noise and hype, the old givens may no longer apply. But your business needs to be heard.

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Published Date: 31st May 2026
Category: Blog, Catering Business, Events, News
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26 
Mar

2026 Drink Trends

2026 Drinks trend zebra striping

If last month was all about food, then this month, it’s 2026 drink trends. Here there has been some good research done by Bid Food. It throws up some interesting challenges for traditional pubs as well as those, who might function as rooms for tea in their mass catering or restaurant establishment. So basically, anyone in catering!

Zebra Striping

The way we drink has changed considerably over the last 50 years. Drink-drive laws impacted on what could be consumed. While drinking at home became more common as a cheaper less risky option. Younger consumers are driving this further with a no/low alcohol trend. This is a long-term trend that caterers must not ignore. Research like CGA by Nielsen IQ noted that even more consumers chose these options last year.

It is not simply a case though of no alcohol at all. Rather it’s the increase of so-called zebra striping. This where customers alternate alcoholic and non-alcoholic drinks. Consumers say this keeps them in control of their alcohol consumption (55%) and helps them avoid getting drunk (44%). 41% are drawn to low and no alcohol options for their health benefits, 38% for their refreshing qualities, and 34% because they still feel like a treat.

Is this completely new? No, most of wine-growing Europe traditionally puts a water glass on the table alongside the wine glasses. What is novel is the deliberate choice is not simply water.

Simple Fruit Alternatives?

The challenge for all caterers is to find flavoursome alternatives that fit the zebra model easily. It needs to appeal immediately to being non-alcoholic, functional and hydrational.

While the offer of slice of lemon in your water is unlikely to suffice, it does point the way to sun-kissed fruit flavours that refresh the palate and implicitly feel to rehydrate. The immediate thought is tropical and global. Hence the growth of the likes of mangosteen, passion fruit and yuzu. Growing in 2026 are:

  • Korean pear for strong hydration and wellness;
  • pink guava for its simple colour, good for socials and sweetness;
  • while Calamansi gives an alternative sharp citrus.

But perhaps there is another trend about to break? Hidden in the last few years by the increasing numbers of craft brewers and gin distilleries has been the growth of local producers of fruit-flavoured drinks. National names include Bradley’s Juice, Barn Farm Drinks, James White and the Berry Company. But have a look locally for the likes of Cotswold Juice Company or Day’s Cottage. Why? Because that also ticks the local feelgood box for the consumer.

Time for Tea

There are increasingly few homes that only have traditional brown tea in their cupboard. Partly as a result of picky guests, but also because the world of infusions has rapidly expanded beyond the traditional. Now there are a host of cold refreshing brews, exotic flavours and functional tonics. And that’s before we consider bubble tea that has seen a 20%+ increase each year in product launches in the last 4 years.

As with food, it’s a case of tradition meets global adventure with tea flavours. The familiar combines the adventurous and then adds to it with either indulgence or a nod to functional trends. The four flavours touted for 2026 are:

  • Thai Tea – fusion of wellness and indulgence;
  • Rooibos – caffeine-free and natural positioning;
  • Oolong – premium heritage cues of vague recollection;
  • Passion Flower – emerging, floral and globally inspired.

Now it’s probably time for a cuppa to mull over how to combine these 2026 drink trends with your business model for a profitable future.

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Published Date: 26th March 2026
Category: Blog, Catering Business, Food Sourcing, Local food, News
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26 
Feb

2026 Food Trends to Consider

2026 Food Trends caramel and pistachioAs winter officially moves into spring and seasonal renewal comes to the fore, we usually look at the food and drink trends for the year ahead. This year, we’re going to take three bites at the subject. In this blog we’ll look at trends around food flavours; and next time drink. Lastly we’ll look at the trends for the wider industry in two months’ time.

We’ll share some experts’ views and projections. Some may be right, some will be wrong; and some seem to be stating what is obvious and/or contradictory. All are based upon research with chefs and consumers. Our aim is to allow colleagues to reflect on what they might offer to stay ahead in these difficult times.

Flavours for 2026

The global flavours trend continues to combine authenticity with boldness. It reminds diners of their travel adventures abroad to more exotic lands or their dreams. On trend, this year are the flavours from Malaysia, Korea, Brazil, Peru, Colombia, and Venezuela. Aside from the last, this reads much like the gap year destinations of the 2010’s! But it reflects the need for distinctiveness and difference.

The other continuing trend is the combining of spice with fruit and sweetness, the so-called “fricy” & “swicy” flavours. But flavour is no longer just about taste. It’s about experience, storytelling, and shareability such as:

  1.  Crossbreed Fruits, hybrid flavours with built-in buzz. Half of global consumers say they seek out innovative flavours, while 64% are interested in trying flavour fusions and combinations. Crossbreed fruits answer that need. They blend familiarity with novelty and capitalise on built-in intrigue. Consider the likes of Pineberry, Tangelo, Melon Berry and the older blackberry/raspberry cross of the Boysenberry.
  2. Taste the Colour. This appetite for visual impact that look as good as it tastes, is being fuelled by social media and younger consumers. 47% of Gen Z saying they follow viral food and beverage trends. Pistachio perfectly captures this shift. Its vibrant green colour and indulgent profile have driven an almost 40% increase in UK product launches since 2021. Trending taste the colour flavours include ube, charcoal, black cherry and dragon fruit.
  3. Hedgerow Flavours tap into nostalgia, provenance and a growing desire for natural, authentic flavour stories. Again, significant growth in products and social media mentions since 2021. It goes against those who are tasting the colour but may fit more naturally for your style. These include flavours like damson; sea buckthorn; wild strawberry (nostalgia) and elderberry (health).
  4. Sophisticated Indulgence that provides affordable luxury and grown-up flavours. This is about quality ingredients, depth of flavour and treating oneself, not about showing off. Consider brown butter (rich bakery); dark chocolate (versatile); marcona almond (premium nut profile); and cardamom (sweet and savoury dishes)

2026 Food Types?

Not only are flavours coming to the fore, but also some specific ingredients have been identified as on trend for 2026.

  1. Cauliflower. Why, because of its versatility and fibre-richness. It is a main which works as a meat alternative or for vegetarian, plant-based and vegan diners or as sides like cauliflower cheese. Or it’s a carb-free alternative to rice, mashed potato or even pizza crust, especially useful for the gluten-free.
  2. Wild mushroom. Versatile, flavoursome and natural, wild mushrooms are on the trend towards plant-based and vegan foods, and foraged ingredients. They offer a variety of textures, umami flavours, and can carry a range of nutritional benefits. Again, a main or a side dish combining the known and the unknown.
  3. Miso caramel and salted caramel. These sweet and savoury flavour contrasts elevate dishes by adding depth, richness and complexity. Miso works well as a marinade or dressing. Whereas salted caramel tends to feature more on sweet treats or desserts and just keeps growing. Simple elevation.
  4. Hot honey. This scores on both chef surveys (46%) and consumers (30%) who both want to try in the next 18 months as a drizzle, topping, glaze, dressing or dip on all sorts of savoury dishes like pizza. Is this the new caramel?
  5. Pistachio. We can’t not mention pistachio, which grew from Middle East and Mediterranean cuisines and then was further boosted by Dubai chocolate. Where it will go this year? Who knows, but it’s not too late to join the crowd offering this.

Flavour goes to the core of all catering businesses. Considering the fit of catering trends with some perhaps minor additions, might be just what’s needed to increase the success of 2026.

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Published Date: 26th February 2026
Category: Blog, Catering Business, Food Sourcing, News
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05 
Feb

Number Challenges to Catering Business

Catering ChallengesChallenges to catering businesses are this week’s news headlines for all the wrong reasons. The media have realised that the combination of the national insurance increases and business rates changes have created the perfect storm. The Chancellor’s announcements and exemptions have created further fuel for the media. This makes it appear worse than the physical effects of last week’s Storm Chandra on the West Country. Both storms require a practical response to go forward.

A Reeling Sector

Following Covid, inflation leapt in 2022 and 2023. This created the cost-of-living crisis and a reduction in demand in the catering sector. Food and drink business closures continued to increase.

Announced in the Autumn 2024 Budget, Employer Class 1 National Insurance increased from 13.8% to 15% from April 2025. By itself not devastating. That was the decrease in the threshold for payment from £9,100 pa to £5,000. This brought in significant numbers of part-time workers in lower paid sectors to Employer NI.

It was said that claiming the Employment Allowance increasing from £5,000 to £10,500 would mitigate this. While the numbers themselves look similar the effect is anything but, as most catering businesspeople could tell you.

Catering is a business based on planning. Every service for every hotel, pub, restaurant or mass caterer is planned to make it run smoothly and be flexible enough to cope with the demand. With the notice, a good number of catering businesses survived through 2025 by adapting or making fundamental change.

The Third Calamity

UK Hospitality estimates that the rateable value of catering properties will surge by over 50% from April 2026. This means that a caterer with a current business rates bill of £48K will need to find another £15K next year. In current profit terms an extra £40 per day, if open every single day of the year.

Simple maths equates this to a 2¾-hour shift for a 21-year-old on minimum wage. But most establishments can’t simply cut staff and maintain service. They already did that to survive the National Insurance challenge.

Currently restaurants employ 1.3M workers and pubs another 0.5M. But the number of closures is rising for pubs to one a day. The government was correct to respond earlier this week to mitigate the immediate effect on pubs and music venues with a support package of £80M pa for the next 3 years.

Short-term Support for Radical Change

That £240M of support however pales when compared to the £900M for just Heathrow. While the threat of increasing air fares to recoup, does not compare to the high street and social fabric loss of the local pub or restaurant across the whole country.

More positively, the support does buy time. Our sector must use that time to prepare and not lose sight of the fact that it will end in 2029. This will mean more radical adaption for whatever works in your area.

For some it will be opening more days perhaps for shorter time, but well-communicated to manage client expectations. For others, it will be the reverse of opening fewer days, when there is custom- no point in paying staff and food wastage for an empty room. It could be about creating more certainty with a weekly/monthly event to draw consistent clients and certainty of income.

For all, it will be about flexibility on ingredient availability. Perhaps working with more local suppliers able to predict more closely the shelf-life of crops, as both rely on profitable sales. It means then taking the dish off the menu mid-service to minimise waste. And countering this with customer preferences for local sourcing.

Focused Communication

Above all it’s about communicating effectively locally with your fellow caterers to the key audiences, like the Forest of Dean’s HOOP campaign

After all the only numbers that really matter are the satisfied repeat customers that enable us all to pay the bills and make a sensible profit. And plan effectively for next year.

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Published Date: 5th February 2026
Category: Blog, Catering Business, News
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01 
Nov

Your Pub Is The Hub

Your Pub is the HubMany of AC Services clients are at the heart of their communities whether they are cafes, restaurants or hotels. They are the place to go for a treat or a simple meal.

Pubs are known for fulfilling that function. They grew from places to drink and socialise when beer was safer to drink than water and more nutritious than the regular loaf. Every village had pubs. Yes, often the plural because one was never enough. Each was known for a different group of locals who would pop in for a pint after work or at the weekend.

The Changing Role of Pubs

Pubs have changed dramatically over the last fifty years. Not only in what they serve but who they serve it to. Drink driving laws reduced the ability to stop in on the way home to catch up with local and national news. While new drinks came into fashion and out again.

The pub lunch became the pub feast and the meal more important than the drink as a way to survive and create the profit margins. With continuing pub closures, the sense of community was ripped out of many villages, towns and even cities. But there is now some opportunity to protect some pubs by putting them back at the heart of communities.

Pub is the Hub

The Department for Business and Trade has recently committed £440,000 to help Pub is The Hub deliver over 40 projects including village stores, community cafes, allotments and play areas in pubs across the country. This funding is aimed to help support local jobs and opportunities whilst increasing community cohesion.

What’s on offer is access to a small cash grant from a simple expression of interest form. Your starting point could be what you have already or how you might repurpose or expand. It’s also worthwhile talking to your local council to see what additional support they may be able to provide. This might include warm spaces funding as we enter the winter months.

Are you a pub that wants to diversify your activities to become again the centre of your community? Then have a look at their website and fill out this Expression of Interest Form.

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Published Date: 1st November 2025
Category: Blog, Catering Business, Local food, News
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27 
Aug

Who Doesn’t Love Blueberries?

blueberries loveThe UK eats 53 tonnes of blueberries annually. M&S makes more money from blueberries than from apples and pears combined. While Aldi sells 3 times as many punnets as bags of oranges. Yet blueberries were not sold in UK supermarkets until the 1990s, nor at all commercially until 1916! And with the UK crop surging to over 5,000 tonnes from below a 1,000 on 2009, they can be sourced locally.

What’s not to like?

Is it a coincidence that blueberries were one of the original superfoods in the 1990’s? They certainly went from being only included in muffins and other baked goods, to a fruit in their own right. Consider the options if you want to get the beneficial effects of the antioxidant anthocyanin. Would you prefer beetroot, red cabbage or blueberries? This might explain why the over 55’s particularly pick them.

Given they’re small and don’t need peeling nor leave fingers sticky, they’re also a hit with parents with young children. A great way to get some of their five a day without too many tantrums. Ideal in smoothies or the finishing touches as a topping, they’re in favour with young adults as well. This is why blueberries are in 58% of all UK fridges.

The UK Future

A quarter of blueberries eaten in the UK come from Peru, while 10% now come from the UK. Back in 2009 we struggled to supply 5% of a much smaller market. Driving this growth is the demand for premiumisation. Tesco value range is £9 per kilo, it’s finest over £13. The difference is size; 14mm diameter is the smallest allowed, while 18-22mm is where the premium sits.

The good news is British farming is responding with new growers and programmes to produce better more consistent growth at the times when there is a market lull in early summer. A downside is the need for pickers as mechanical picking can’t currently sort between ripe and unripe fruit leading to a loss of up to 20% of the crop. Yet getting pickers is difficult as it’s not a highly paid role. Given time there will be more premium British blueberries with better picking machines to meet the demand.

Opportunities

Both farming and catering are sectors under threat from rising costs and difficult conditions. Both need to adapt to feed the nation. Innovation and giving consumers more of what they want is key.

It’s also about exploring the different. After all the blueberry was ignored as a fruit until Elizabeth White noticed them growing well in the boggy acidic soil of her family New England cranberry farm and decided to cultivate them. Are blueberries on your menu and are they sourced locally from the UK? Why not seize the opportunity?

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Published Date: 27th August 2025
Category: Blog, Food Sourcing, Local food, News
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30 
May

The Summit of Emotions

Women's Euros and RugbyThe Summit of Emotions is not something that might trip off your tongue yet. But come July with the start of the Women’s Euros, then the 2025 logo might begin to embed. And if England manage to make the final again due on the 27th, then it probably will.

2025 Women’s Euros

The 2025 Women’s Euros will be held in Switzerland. It’s not surprising that the logo refers to the mountains the footballers have had to climb in order to compete. Given the history of funding, for many it has been an emotional journey.

Something the Welsh side will acknowledge on 19th June with their side due to be announced on the summit of Yr Wyddfa (previously known as Snowdon). As this is the first major football competition for the Welsh Women, they’re right to celebrate.

This year is also the 25th anniversary of Barclay’s support for grassroot sports. This has included Women’s and Girl’s football, rather than just the elite. There are some papers that have suggested that the Women’s Super League may be in trouble as attendance looks to have dipped this year by 9%. Yet given England winning the Euros in 2022 and getting to the World Cup finals in 2023, there was phenomenal percentage growth. While the average attendance might be 6,732, Arsenal Women have sold out the 60,000-seater Emirates twice!

In 2023, Mary Earps won the BBC Sports Personality of the Year, after winning the World Cup Golden Gloves. Sadly, she has just decided to retire from international football with immediate effect. A good England run will re-ignite the supporters’ fire. With estimates that 80% of the Euros crowd will be Swiss, it’s clear that not many supporters will travel. They may be looking for somewhere else to communally watch.

Women’s Rugby World Cup

To boost attendance four WSL clubs trialled the provision of alcoholic drinks at games this season. Most saw a sustainable increase in numbers due to the hospitality provided. This won’t surprise rugby fans, where a drink and some food are typically a feature of a social matchday. This is good news for the South-West with games due in Bristol and Exeter for the Women’s Rugby World Cup between 22nd August and 27th September this year.

For those in catering whether it’s a round or oval ball, there is an opportunity to celebrate the wider participation in sports that have traditionally been seen as male. The successes of our national teams have been built on grassroots and local opportunities to play and watch. From there some individuals reach their personal summits while others just have fun; a bit like catering in some ways.

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Published Date: 30th May 2025
Category: Blog, Events, News
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03 
Sep

Hospitality’s Smoking Gun?

Smoking gun to kill British pubs?Is the potential smoking ban the final bullet for many pubs? This is a question that reared its head this week with the news that the government is looking to ban smoking in outdoor areas of pubs and restaurants.

Why is it being considered?

A stated reason is that smoking causes around 80,000 preventable deaths in the UK amongst smokers and non-smokers. This puts a significant burden on the NHS at all levels. In addition to the preventable deaths, there are the additional treatments required by those, who are fortunate not to die this year from smoking-related ailments

Quickly cutting the opportunities to smoke therefore makes sense. This may be why 58% of the population in a YouGov poll supported this proposed ban. So, everyone wins, right?

Balanced Consequences

Smoking is currently a legal choice for UK adults. The proposed legislation to gradually increase the legal age to purchase cigarettes is likely to be enacted by the new government. This perhaps has more sense to it. Why- because it gives time for evolution. And evolution is good for businesses like hospitality that has faced recent shocks from covid and cost of living crisis.

In 2007, the indoor smoking ban came into force. Critically hospitality had sufficient notice to invest in and devise workarounds. This allowed smokers to still enjoy their habit in outside spaces. If they could brave the colder areas of marquees, umbrellas and designated smoking areas often in the previously overlooked beer garden; then there was no issue.

This adaption also coincided with the increase in gastro pubs and more family-friendly facilities to attract new markets. The combination of the outdoor areas and this pivot meant that for some pubs and restaurants trade actually increased. But there is no doubt, it also fuelled the massive reduction in  UK pub numbers over the last 20 years.

Pulling the Trigger

The key is timing. No one is arguing that passive smoking is desirable. Or that the best long- term outcome isn’t fewer or no smokers for the health and economic benefits that it brings for all. What needs to be fully considered is the long-term detriment it may have on the UK’s hospitality industry if brought in too quickly. Many establishments don’t have the financial resources to sustain a downturn in trade, while they adjust. They will go bust.

In round terms, UK pubs and bars employ 0.5M people. And when combined with all staff in restaurants and hotels c2.5M. Even if only small percentage of additional businesses fail, that has a significant economic impact not only on the individuals involved; but in the commercial transactions of those businesses and supplier organisations. Pull the trigger quickly and we kill an important economic sector, which ironically is just recovering from the catastrophes of the early 2020’s. Provide a sensible timetable and lead time; the industry will adapt again.

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Published Date: 3rd September 2024
Category: Blog, Catering Business, News
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29 
May

Under Starters Orders

Under starters ordersFinally, the news we’ve been waiting to hear. No more dilly-dallying, we’re under starters orders to see who will come out strongest. The long-anticipated event to change the hard slog of reduced footfall and wet weather has happened.

Yes, the annual cheese-rolling has taken place at Gloucestershire’s Cooper’s Hill. Summer has started and with it the opportunities for catering businesses to join in with themed events and menus.

The Euros

Last weekend saw success for Manchester with United beating City in the FA Cup Final. This traditionally has been the end of the football season, when it was a non-summer sport. But the UEFA European Football Championship better known as the Euros literally kicks off on 14th June with Germany versus Scotland. England start on 16th against Serbia.

The quarter-finals, should any British team get this far, are on 5/6th July and semis on 9/10th. The Championship runs through to the final on 14th July. For those not following football and wanting to host another event, it’s Bastille Day. This celebrates the French national day and the French Revolution. Goodness only knows what would happen, if France gets through to that final! Either way a French-themed event for your business would be a safe bet; unless their opponents are England!

Paris Olympics

A century after it last hosted the Olympics, Paris will host its third from the 26th July to 11th August and then the Paralympics from 28th August to 18th September. The last time, in 1924, led to 2 movie legacies. The British runner Eric Liddell declined to run on the Sunday finals of the 100m. A story celebrated in Chariots of Fire. The other was Johnny Weismuller’s successes in the pool, before in the 1930’s he became Tarzan. Not a bad outcome, given he only began swimming on his doctor’s recommendation having contracted polio at the age of 9!

Paris will see 329 events contested for individuals and teams. The day for the largest number of medals is the 3rd and 4th August. A case of less the Super Saturday of London 2012 and more Whole Weekend. Interestingly each medal will contain an original piece of the Eiffel Tower. An inspired way to get rid of waste from regular maintenance.

Another Event

One other event is the General Election being held on 4th July. The weekend following is of course widely celebrated in America as Independence Day weekend. We’re not sure that was considered when the date was chosen!

For catering businesses, events and themed menus are a great way to create additional trade. They give a reason for promotion, which by experience, leads to returning customers. Planned effectively they bring in much needed cash to replenish reserves.

With the summer of sport, there are dates to avoid. Or perversely to push for those who don’t like sport. The latter could be linked through history, culture or local tradition. The choice is endless but could make your catering business, a winner by summer’s end.

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Published Date: 29th May 2024
Category: Blog, Catering Business, Events, News
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03 
Apr

Hotel, Restaurant and Catering Show 2024

Hotel Restaurant and Catering Show 2024Last week saw the Hotel, Restaurant and Catering Show 2024. This is a must-go to show for anyone in UK hospitality and catering businesses. It’s held every year as part of the Food, Drink and Hospitality Week. It’s 5 linked shows attract over 1,500 exhibitors and 27,000 visitors.

The timing this year in the week before Easter was not ideal for some. Particularly if you’re in an area like Gloucestershire, where that was the first week of the school holidays. If the clash prevented you from going here are some highlights.

Sampling the Rational Experience

As usual Rational had a large stand. Here visitors could explore and engage with Rational experts on innovative, intelligent cooking systems, such as the iVario advanced bratt pan and the iCombi Pro combi-steamer. Or they could take part in the Arena Show. This is an exclusive 12-seater arena for an intimate experience, where members of the trade can witness the artistry of Rational cooking, showcasing the powerful performance of Rational cooking systems, and to sample the plated dishes.

Throughout the show there was a fantastic line-up of Rational chefs and special guests including:

  • Simon Rogan MBE, Rational Ambassador and Chef/Owner L’Enclume
  • Tom Barnes, Rational Ambassador and Executive Chef of Umbel Restaurant Group
  • Keziah Whittaker, Young MasterChef Winner 2023
  • Rehan Uddin, Rational Ambassador and Head Chef Owner of Indi Yang
  • Holly Charnock, Rational Ambassador and Head Chef at Woodlands Primary School

The Pub Show

Our focus this year was the Pub Show. Here the British Institute of Inn-Keeping launched its brand-new free-to-use membership platform called Workforce. This is a great source of information on professional development, apprenticeships and training information for anyone in the pub trade. It’s particularly useful for the independent pub owners, who make up the majority of its 13,000 members.

To be honest we were drawn there by the first launch of a new drinks category for training by the Wine and Spirit Education Trust in 10 years. It launched its Level 1 and 2 Awards in Beer. Here the focus is on training through tasting to become beer confident through product knowledge and developed tasting skills. The beer market is changing surprisingly quickly especially amongst microbrewers. Pre-covid the focus was on heavy alcoholic stouts and sour beers; now the trends are towards simplified pale lagers and pale ales as the experience, not the drink, becomes the focus of the night out.

Among the product highlights was Clear Brew, a beer-line cleaning using water-fed mixing unit requiring no electricity or propellant gas; and Love Corn whose corn kernels are bang on trend being vegan, gluten-free, low sugar and high fibre!

Work-Life Balance

The main show hosted Planday whose report The Shift Towards Retention was created in collaboration with the Burnt Chef Project. This urges a move away from last minute rotas and towards conscious scheduling, even shift plans 22 days ahead. The main driver is improved mental health for the sector.

Almost two thirds of hospitality businesses suffer from staff shortages currently. 40% as result have had to reduce opening hours. The main new workforce is Gen Z. Gen Z focuses on well-being as a main career goal. This conflicts with the traditional view of the sector as being low pay, unstable and unsure hours and unclear career progression. The industry has no option but to change.

Catering Industry Talking and Knowledge

As ever there was a packed three-day programme of talks around anything to do with the business including:

  • Future of Foodservice, a 2030 vision
  • Making Sense of the National Living Wage Rise
  • Future of African and Caribbean Cuisine and Culture
  • Looking after Our Teams: the Importance of Physical Health
  • Hospitality Marketing Trends to Watch; and
  • Kan UK’s largest Hospitality Salary Survey results

While the talks have gone, some essential knowledge is still available by going to the IGD reports page. Here you can download a whole series of reports and forecasts on UK markets and sectors from the five 2024 eating out market trends, through retail technology trends to food & drink and food to go market forecasts. The latter demonstrate the difficult markets we all face currently. Food-to-go will grow by 6.2% in the current year, but this is only inflation with real growth in 2025; food and drink is more steady and overall by 2028 will grow by a fifth in value.

Visit in 2025

At this point, we realise we’ve not yet talked about all the product launches at the various shows and the other innovations. But that is the beauty of this event pulling all the different sectors of our business together to share.

You may have missed the Hotel, Restaurant and Catering Show 2024 but next year’s shows are 17-19th March. So put them in your diary now to gain inspiration for many different aspects of your business

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Published Date: 3rd April 2024
Category: Blog, Catering Business, Events, News, Rational
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