Tag Archives: Restaurant
Rugby players and supporters love food and drink. And with the Rugby World Cup about to begin in Japan comes the opportunity for originality for caterers of all kinds.
Homebound supporters not only want to enjoy the games with a beer; but can also be tempted by finer dining as well as the more traditional delights.
When one thinks of rugby forwards, the delicacy and fine detail shown by Phil Vickery and Martin Bayfield on Masterchef isn’t the first thought. But given the importance of food in their training, it’s perhaps not surprising.
Food Glorious Food
As far as food goes, Japan is taking the competition very seriously. Rugby players have a regimented approach to their diet in order to keep themselves fighting fit and at the top of their performance levels. According to a number of top coaches, protein is vital to develop and maintain muscle mass. Some coaches insist that the players consume a daily amount of 2.5g of protein per kilo of body weight. This includes eggs, dairy, beef, turkey, chicken and fish, most of which are abundant in Japan.
Many adhere to four meals a day. An example would be porridge and poached eggs for breakfast; sweet potato, vegetables and salmon fillets; steak skewers with roasted root vegetables and coconut rice for a post-training meal; and a prawn or chicken stir fry for dinner.
In the 24 hours before a match players should consume high-carb meals based around slower-digesting carbs such as potatoes, rice, sweet potatoes and oats. These are complemented with sweeter sources such as fruit and smoothies. Japan’s Yaki udon will be especially popular, as the dish is thick and chewy noodles, made from wheat flour. Yaki soba uses the thinner soba noodles made from buckwheat flour.
The Japanese national delicacy, sushi, fits well into a rugby player’s diet as does a lot of everyday Japanese food. It can be beneficial from a fuelling and recovery perspective due to increased intakes of nutrients such as omega-3 and electrolytes. Fish, stir fries and shellfish will feature heavily in menu choices as will the meat selection such as Wagyu prime cut Japanese beef. The meat fat has a very low melting point so it can literally melt in your mouth. Rumour has it that the animals are fed beer and massaged with sake.
The England team however, might be short on condiments. Supplies of tomato ketchup and mayonnaise have supposedly been sent ahead because their favourite condiments are scarce and expensive in Japan.
Japan has very good news for beer drinkers. Major Japanese sports keep spectators lubricated with vendors who patrol the stands dispensing beer into cups. These are called Uriko and they are crucial to meet the demand for beer. When Australia visited in 2017, bars were drunk dry before kick-off! So to ensure no embarrassment for the official sponsors, Heineken, the Japanese Heineken brewery has increased production by 80%.
One thing is clear, food plays an important part in the rugby world and with each country bringing their own nutritionists and food advisors, the right diet in Japan (a balance between East and West cuisine) may well go a long way in confirming the eventual winner.
The Rugby World Cup Final is on 2 November at the Nissan Stadium in Yokohama; when the winner of the 20 competitor countries will be crowned. So plenty of time for catering businesses to work out their own game-plan to benefit.
The Speciality & Fine Food Fair celebrated a landmark birthday last week and the show provided a special 20th anniversary edition at Olympia, London. The event held between 1 and 3 September attracted over 10,000 visitors, food producers, exhibitors, speakers and VIPs.
The Fair has always had an excellent reputation as an environment to reach out and make connections with existing or potential new partners and customers. As a result, The Speciality & Fine Food Fair is eagerly anticipated by those involved in artisan and speciality produce. These include independent retailers, chefs, delicatessens, hoteliers, importers, restaurateurs, distributors and wholesalers. Each are given the unique opportunity to source, network and get up to date with the latest trends.
2019 saw nine Welsh artisan food and drink companies exhibiting under the Food & Drink Wales banner. The country has a long established status at the show for innovation and this year was no different. Halen Môn, the Anglesey Sea Salt Company launched DIY Brine kits for Christmas poultry. While Daioni Organic showcased its coffee range with 100% Fairtrade single-origin organic Arabica coffee beans from Mexico.
South Caernarfon Creameries featured its new handcrafted range of cheeses. These include Dragon Cavern Aged Cheddar with Penderyn Whiskey and Dragon Welsh Slate Cavern Aged Cheddar. The Parsnipship showcased its full range of vegetarian and vegan produce such as Glamorgan Crumble, stilton and spinach potato cake and tandoori mash-up.
The Welsh Government supported the nine companies to attend Speciality & Fine Food Fair in the dedicated Cymru/Wales Pavilion.
Seminars and Features
Elsewhere at the Fair, the Food for Thought speaker programme featured successful entrepreneurs and industry experts. Their topics covered sustainability, the reduction of food waste, customisation, plant-based food, fermentation and Made in Great Britain.
The Savour the Flavour live demonstration kitchen created dishes inspired by products from the show. The Fair’s portfolio director, Soraya Gadelrab commented: “Kitchens are so vibrant. It’s all about the taste and visual appeal of dishes so we’re delighted to translate this directly at the fair through the live demo kitchen…the Food for Thought programme offers an unrivalled insight into the latest trends set to influence menus, from fine to casual dining”.
In recognition of the expanding success of the booming drinks market, the Drinks Cabinet returned for its second year. This features luxury small and large batch spirits, beers, ales, wines and ciders, as well as the burgeoning low- and no-mixers and soft drinks sectors.
The Discovery Zone enabled visitors to find innovative brands created in the past three years. It included everything from antipasti to oils, seasonings, cheese and charcuterie, dairy and dairy alternatives and fish and seafood.
The Shop of the Year competition had a stand. It offers small independent retailers the opportunity to shine, with five main categories, namely delicatessen and grocer; specialist cheese shop; farmer owned farm shop; food hall; and specialist food or drink shop. There is also a Newcomer Award. Entries close on September 20th. So if you missed the Fair, there’s still time to enter the Awards to celebrate your success and generate more interest.
The summer is coming to an end and although we’ve had a blistering Bank Holiday, thoughts will soon be turning to the next major event in our calendar, the Big C. There’s even a Christmas tree up in my local heralding the start of the party season. Too soon, far too soon!
Meanwhile, the food industry is as busy as ever and more Bristol food producers are springing up offering alternative and sustainable produce. Farm Wilder is an excellent example of producers taking sustainability to another level. The company was set up in January 2019 in Bristol. It selects and labels the highest quality produce from the most wildlife-friendly farms. The rapid decline of the wildlife in the UK led the company to source the best produce from SW farms. It supports “farmers’ restoration of biodiversity and sequestration of carbon back into the soil.”
What’s in a Name?
The farmers producing Fritillary butterfly beef help protect Marsh Fritillary butterflies in Devon. These cattle are slower growing than modern breeds, but produce the tastiest and healthiest meat. Farmers producing Cuckoo beef help Devon’s cuckoos in Devon with native hardy cattle thriving on the meadows and moors.
Cuckoo lamb is also available, with the same aim as the beef. Grazing native sheep like Scottish Blackface, Welsh Black Mountain and Dorsets, maintain the habitat needed by cuckoos to thrive. All of the animals are pasture-fed feeding on a natural diet of pasture and forage such as hay in winter. They are less likely to suffer from disease and require little veterinary attention or antibiotics.
Bristol Community Producers
Once upon a time, Elm Tree Farm was used as an occupational therapy resource hospital farm. It now offers adults with learning disabilities and autism gain work skills such as animal husbandry, market garden, nursery or woodwork. With around four acres of growing land, including several polytunnels and an orchard; the farm produces fruit, vegetables, chickens and other livestock using native breeds. As the behaviour of the animals suits the landscape and the quality of the meat is higher. The meat is all slaughtered and butchered locally, then kept frozen and sold from the on-site farm shop.
Edible Futures was set up as a Community Interest Company, seven years ago. With almost 1.5 acres here and two 90ft polytunnels, fruit, herbs and vegetables are grown. The company sells around 50% of their produce directly to local restaurants. The rest is sold through a Community Supported Agriculture model called Salad Drop, where members get a small, medium or large share of salad once a week, delivered to one of three drop off points around Bristol.
Finally, if you are ever in need of goat, then Troopers Hill in East Bristol offers Street Group. This is a group of people who keep goats in the city. As well as female milking goats, the group have also raised male offspring; initially using them to clear overgrown allotments, then buying castrated males goats for conservation grazing on overgrown land to restore important habitat for wildlife. The male goats are then sold for meat.
Bristol food producers consistently offer variety and the new. Ideal for the catering businesses that AC Services Southern serves locally.
In a week that saw the highest temperatures ever recorded in July not only in the UK but in other parts of Europe, talk has turned to peanuts and other crops that might be at risk.
Global peanuts consumption has grown at the rate of 2.53% and expected to grow further during 2019-2024. China and India are the largest consumer and exporters of peanuts in the world, accounting for more than 36% of the global consumption.
But according to reports, peanuts might be extinct by 2030. The reason is that peanuts are considered “fairly fussy plants”, and need five months of consistent warm weather, along with 20 to 40 inches of rain. If there is not enough rain, the pods won’t germinate. If there is too much rain, the plants will wilt making the peanuts inedible. We know from America’s peanut production that droughts and heat waves can destroy entire peanut crops. With the weather getting record-breakingly warmer, this is a worry.
Last week, Belgium, Germany and the Netherlands recorded their highest ever temperatures. Several cities in France broke previous temperature records with Bordeaux and Paris exceeding 40 degrees. Here’s the science: the latest heatwave has been caused by an omega block which is a high-pressure pattern that blocks and diverts the jet stream, allowing a mass of hot air to flow up from northern Africa and the Iberian peninsula.
All of this climate change is putting crops at risk in harvest yields worldwide. It’s not just the heat however, crops are affected by unusually cold nights, weeks with no rainfall and storm-driven precipitation. All of which account for up to 49% of yield losses for maize, rice, spring wheat and soy beans.
Extensive studies have been carried out in Europe, the US and Africa to measure the cost to the grains, pulses and tubers that feed 7.7 billion people. These now have the aim of isolating the factors within climate change that might affect harvests.
Researchers have found that the maize yield in Africa is in a dire situation. Africa’s share of global maize production is not large, but the largest part of that production goes to human consumption. When compared to just 3% in North America, it is clear why maize is critical here for food security. Consider also that in the UK and Europe, maize is a key foodstock for cows, milk and beef and so indirectly human consumption.
Crops at Risk
The climate is crucial to most growth with food items such as avocados and chickpeas needing an awful lot of water to be produced. 72 gallons in fact to make just one pound of avocados. More than 80% of America’s avocados are grown in California, where there’s a drought. Similarly, chickpeas need almost the same amount of water. Global production of these legumes has gone down 40-50% due to worldwide droughts.
And what about coffee? The unimaginable could happen. Most coffee comes from Arabica beans, which grow best between 64 F and 70 F. If the temperature rises above that, the plants ripen too quickly, which affects the quality of the yield.
The bottom line is that climate change is happening and will affect the food we grow and eat. The extremes of British weather over the last week emphasises our vulnerability and allows us to reflect.
According to statistics from the ONS, visitor numbers to the UK are slightly down year on year by about 2%; with 2.9 million overseas visits in March 2019.
However, 2018 was a record-breaking year in terms of tourists so the figures are not in any way alarming.
Between January and March 2019, there were 7.8 million inbound visits to the UK. This is just 1% below the inbound visits in the same period in 2018. Overall, overseas visitors to the UK spent £22.7 B in the twelve months to March 2019. This is down a more worrying 8% compared to the previous twelve-month period.
In June and July, tourism gave a huge boost to the economy with the hosting of the Cricket World Cup. Hampshire County Cricket Club hosted five matches in the long-awaited tournament. This brought a total of £18.3 million to Southampton alone. While Birmingham is predicted to generate a staggering £32.1 million from the tournament.
Many of the fans have travelled from Pakistan and India to watch the cricket. The recent India versus Pakistan match witnessing a staggering 750,000 applications for the 26,000-seat stadium. The importance of sporting global events in terms of boosting the economy cannot be underestimated.
At the end of June, the government announced a deal to prepare Britain for an extra 9 million visitors per year. This is heralded as a major boost for the pub and hospitality sectors in particular. A Hospitality and Tourism Skills Board will be created to promote and market hospitality jobs as viable career options. A three-year industry led skills and recruitment campaign will also be funded.
In addition, local tourism zones will be created alongside a new business events strategy and more investment in infrastructure. The deal will also support the creation of 10,000 new apprenticeships for anyone building a career in tourism or hospitality.
Hospitality sector trade body UK Hospitality hailed it as a landmark moment as chief executive, Kate Nicholls explains. “This sector deal marks a tremendous moment for all of us in the hospitality, tourism and leisure industries. The move will be absolutely critical in changing the perception of the sector within Government and the wider public opinion, and acknowledges hospitality is key to the country’s economic growth.”
The Rise of Chinese Visitors
Finally, China’s rising wealth has resulted in a huge growth of tourism abroad, making Chinese people the world’s most abundant tourists. A new travel trends study by TripAdvisor reveals that travellers from China have shown one of the biggest increases in views of UK destinations, with an increase of 133% in Chinese travellers.
“Overall, these results are great news for the UK hospitality industry – we’re seeing real growth in interest from many countries and resoundingly good reviews from travellers,” said Fabrizio Orlando, industry relations manager, TripAdvisor.
Summer is well and truly upon us with the seasonal sporting tournaments reaching their conclusions and the temperatures finally rising. This means that eateries are eagerly anticipating a rising number of visitors; and with competition fierce, new restaurant food trends are emerging to give restaurants the edge over their competitors.
As expected, due to the barbeque season, there have been price increases in home-produced lamb, beef and poultry. France has shown unexpected interest in UK lamb and imported beef is in shorter supply. As a result, suppliers are advising alternative cuts. These not only make use of the whole animal but are representing better value.
With crab prices high, due in part to a high demand from China, native lobsters are being perceived as at an interesting alternative. Native king scallops have taken over from queen scallops, which should be avoided due to sustainability issues.
The berry season in Britain has got off to a flying start with excellent growing conditions. With the tradition of Wimbledon, strawberries have come into their own followed by raspberries, blueberries and blackberries as crops ripen. Some restaurants are using fresh berries to flavour and garnish cocktails and other fancy drinks as well as incorporating them into desserts.
As far as vegetables are concerned, Jersey Royal potatoes are extremely good quality and value this year. This is a relief after the weather adversely affected last year’s overall potato crop.
Mushrooms have, well, mushroomed in popularity with a range of varieties available across the summer. Morels, St George’s and puffballs are joined by the Scottish-grown girolle mushrooms which are due in season in August, bringing a fresh and fruity tang to dishes.
Vegan Tops All
Millennials introduced us to the term influencers and as a genre, they are responsible for a change in tastes. Compared with a year ago, customers are looking for healthier options, driven by millennials.
One restaurant chain that has seen this change is Greene King, with boss Nick Mackenzie explaining that veganism is becoming increasingly popular in his pubs. He says: “it isn’t just millennials but on a wider basis consumer trends are shifting. Most of our menus have vegan options and healthy eating is a big part of it. The trend in veganism is one that will continue.”
On the theme of veganism, a few hitherto unknown items are hitting the headlines. Watch out for aquafaba, the liquid drained from a can of chickpeas that used to go down the drain and is now whipped into an egg replacer for baked goods and sauces. Or in the chocolate mousse pictured.
Meanwhile America is going nuts over the health benefits of tea made from avocado leaves. Whether or not this will take off over here remains to be seen; but the beauty spotting potential restaurant foods trends is some never get beyond a fad.
A fun quiz to start this week triggered by the question what’s in season now. The answer is at the bottom of the page.
- Who represented Ireland more than once at the Eurovision Song Contest in the 1980s?
- What bird does anserine refer to?
- Which actor had the starring role in Walker, Texas Ranger?
- Finally, what one word links these answers? Read on for clues!
Now, what’s in season currently? It’s a good time for asparagus, basil and beetroot which are reaching their prime in terms of ripeness and taste. Carrots and courgettes are at their best over the next two months and we are beginning to see blackberries and blackcurrants ripen.
Artichokes and cherries are coming along nicely as are broad beans and broccoli, not to mention the seasonal favourites of redcurrants and raspberries.
One berry that may not be very well known is the tayberry which should be ready for picking by the end of July. Similar to the loganberry, the tayberry is a cross between a blackberry and a red raspberry.
Cone-shaped, it has a strong aromatic flavour and is named after Scotland’s Tay River. If you want to know what one tastes like, try Waterhouse Fayre who produces an amazing array of jams from hybrids such as tayberries, tummelberries and boysenberries. The berries are either grown on site or sourced from local growers in the South West.
Have you heard of samphire? There are two types of this sea vegetable – marsh and rock – but only marsh samphire is widely available. Marsh samphire has vibrant green stalks, similar to baby asparagus, with a distinctively crisp and salty taste. It can be used raw in salad, though it tends to be very salty so it is more often boiled or steamed for a few minutes.
But the good news is that it is now ready for consumption! Head over to Devon and visit Riverford if you want to buy samphire that has been grown in an organically certified Devon field that was flooded by the sea.
Finally, it’s what you’ve been waiting for: the great British marrow is almost ripe! Marrows are commonly cultivated in the British Isles but it is the marrow growing competitions that send people into a frenzy. The British record is held by a marrow that weighed 171lbs. By the way, the courgette is actually just an immature marrow. If you head to Dorset, you can find all sorts of vegetables, maybe not of record-breaking dimensions, at Wessex Plants (1988) Ltd, a family business supplying professional growers, mainly in the South West of the UK. The present range of plants includes cabbage, cauliflower, calabrese, sprouts, leeks, onions and purple sprouting broccoli amongst others.
- Johnny Logan
- Chuck Norris
What links them all? They’re all berries of course and with Wimbledon started, so has the season for strawberries and cream.
More than simply a swimming pool, the Clifton Lido in Bristol has gained a well-earned reputation for fine food. With a restaurant and a poolside bar, the former restored Victorian swimming pool has been designed for contemporary luxury.
Having first opened its doors in 1850, the swimming pool changed hands many times until its final closure in 1990. The threat of turning the building into flats was ever-present until 2006, when the Glass Boat company purchased the site. And following an extensive restoration project, the Lido opened to the public two years later. It now boasts a Grade II listing and a record as the oldest heated outdoor swimming pool in Britain.
Restaurant and Bar
The restaurant overlooks the pool on the original viewing gallery. It offers a relaxed and informal space with floor to ceiling doors sliding back to allow entry for the elements. The menus incorporate Moorish and Mediterranean cuisine, with a strong Spanish lilt, with ingredients sourced from small-scale hand-picked suppliers.
The set menu offers delicacies such as raw rhubarb, fennel, salted almond and goat’s curd salad for starters and warm North African mezze with falafel, tahini sauce and warm flat bread for mains followed by Basque-style burnt cheesecake, rhubarb and creme fraiche Pedro Ximenez and raisin ice cream for dessert.
The transformation of the venue into a chilled-out restaurant has been a resounding success, with “relaxed and unpretentious dining; where suits and robes sit cheek by jowl to enjoy great ingredients.”
According to maintenance manager, Paul Wyatt, the kitchen equipment has been instrumental in this success, with a three-year old Rational electric oven working hard in the kitchen to supply perfect cuisine to diners.
“We have an ad hoc contract with AC Services (Southern) with the oven” he explains. “It is serviced once a year but the company is always on hand should any minor problems arise.” Typically these issues comprise of general wear and tear due to the oven being constantly in use, but rarely, if ever do any big problems arise.
Paul has an affinity with Rational, as part of his job is to also look after the Bristol Glassboat restaurant.This is owned by the same company, and situated on Welshback in Bristol’s historic floating harbour. The venue has fast become an iconic eating house in Bristol, with tables that look out to the water through large, restored wooden windows, with views around the harbourside and to the city.
The restaurant opened 30 years ago, with the original boat dragged from the muddy waters of the river Severn and lovingly restored in the early 1980s. The Glassboat Brasserie menu consists of a classic French menu, carefully chosen and prepared using the best ingredients.
The food is simple in style but exquisite in taste, with a massive choice: rabbit terrine, cornichons, celeriac remoulade, provencale fish soup, aioli, rouille, crouton, fried pigs head, smoked eel and potato pancakes are just some of the delicacies on the menu.
And yet again, behind the success lies a Rational 101 SH oven, five years old and still going strong. “The big advantage of this appliance is that it is self cleaning,” continues Paul. “The chef just turns it on and it is ready for use. The reliability and performance is outstanding and plays a huge role in the continuing success and reputation of the Glassboat.”
In the past, fast food or food-to-go comprised a burger, chips, pizza, chicken or a sandwich grabbed from a supermarket. Today, the choice is immense and growing rapidly.
Food-to-go is defined as a product that is ordered, bought and collected (or delivered) over the counter usually a portable single portion, designed for out-of-home consumption and not served on a plate.
According to the HIM and MCA UK Food To Go Market Report 2019, the UK market is set to be worth £21.2bn in 2019. This is 3% up on the previous year.
Evolution of Taste
This evolution of the food-to-go requires innovation and diversity and the industry is responding fast. When searching for a snack, more than a third (34%) of consumers look for a healthy product; while almost half (49%) say they would chose a savoury snack over a sugary option (Mintel 2018).
Both food-to-go specialists and leading supermarkets have seen a strong recent focus on hot food with consumers preferring this over the traditional lunchtime sandwich and crisps. However, sandwiches still hold a massive market share. The traditional egg and cress or tuna and sweetcorn fillings are being challenged by more adventurous choices. These include chimichurri flatbread pockets, halloumi toasts and avocado with vegan dressing.
The trend for more interesting, nutritious, healthier food has been fuelled hugely by social media. In particular Instagram, which acts as a visual diet platform. Users are constantly posting images of their food. The key influencers are having a significant impact on food trends, especially among the younger generation. If it looks good in a photo, it’s good enough to eat!
It’s not just menus that are being adapted – key catering companies are changing the way that they operate too. For instance, brewery S.A. Brain & Co has invested heavily in the development of chef talent with the launch of the Skills Hub and Creative Kitchen (SHACK). This is a state-of-the-art training concept set to benefit its own kitchens and those of the wider industry.
Based in Cardiff, SHACK includes equipment trials and training on food-specific creations, menu launches and essential kitchen techniques. This 24-week programme involves category management, recipe building, market research and capacity management.
The changes can also be seen in more traditional events such as the Iftar. This is the historic breaking-the-fast meal during the month of Ramadan. According to a report in Eastern Eye, plates of curry, biriani, samosas and pakoras are giving way to lighter and healthier options. More restaurants are now catering to the trend with small plates menus for sharing.
The report says there is less of an appetite for fried and fatty foods and a shift towards grilled meats, salads and sharing desserts. This is particularly among young Muslims after 19 hours each day of going without food and drink.
Many pop-up kitchens, fast food outlets and catering vans are embracing new food-to-go trends and challenges. Food festivals are on the rise in virtually every city in the UK at some point in the year. People are more willing than ever to experiment with new tastes, from vegan to meat-free to tastes from other continents.
Food is seasonal and spring is the time for new crops to be harvested. There is an abundance of all-year round produce which we enjoy as part of our staple diets, such as potatoes, onions, beef, bananas, chicken and cabbage.
But some food sparks great anticipation. Not least in this category is asparagus which is coming in to fruition as we speak.
Around the world, we herald the arrival of this humble vegetable with excitement and even festivals. The British Asparagus Festival, celebrates the start of the asparagus season where a fleet of vintage cars takes the crop to its final destination from the Vale of Evesham.
From Asparagus to Lamb
Asparagus is the young shoots of a cultivated lily plant. It is one of the delicacies of the vegetable world although it is notoriously labour intensive to grow. French asparagus is purple, the British and American varieties are green whereas in Spain and Holland, asparagus is white. And as far as nutrition goes, all types have high levels of vitamins A and C, potassium, iron and calcium.
Other food coming in May includes strawberries, gooseberries, carrots and tomatoes. At their very best are spring greens, sorrel, peas, new potatoes, halibut, crab, rhubarb and of course, spring lamb. Spring lamb, also called early or summer lamb, is three to five months old.
Also keep an eye out for aubergines, the fruit that thinks it’s a vegetable and which has gained new interest with the vegan and vegetarian options now readily available. Although it is native to South-East Asia, it now grows all over the world with a huge range of varieties from the bulbous, glossy, deep purple zeppelin-shaped version to the scarcely-bigger-than-a-pea variety.
Fruit Picker Shortage?
Last summer, the great British farming community began to raise concern about fruit pickers. The majority of pickers come from abroad on a seasonal basis. In fact, according to the National Farmers Union, only 1% of the annual 60,000 seasonal farm workers are British. The industry relies on overseas labour which they worry will be deeply affected by Brexit. The vast majority come from Eastern Europe, particularly Bulgaria and Romania. With a stay of execution until Halloween, the farmers might breathe a sigh of relief for this year, but the problem still looms.
Last year, labour shortages driven by economic shifts affected strawberry crops in particular; with produce left rotting in the fields and hydroponic poly-tunnels. At the time, there was also a reported 30 to 40% shortfall in labour.
Some are campaigning for a seasonal agricultural workers scheme that could include countries outside of the EU. This would allow pickers to come and work for a defined and limited period of time as a solution. Or some maintain that the best way to avoid a crisis is to entice more Brits to work the field. The early hours, long days, physical toll and seasonality are offset by the joy of working in the open air and earning as much as you can pick.