Here are some interesting facts that you may not know about the Great British pub industry. Not only are there 49,500 pubs in the UK but beer and pubs contribute £22bn to the UK’s GDP. They generate £13bn in tax revenue with the sector supporting around 900,000 jobs. At any given time, 0.7% of the world is drunk which makes 50 million people drunk right now!
Last week, Olympia played host to PUB19, the only dedicated show for the UK pub industry. With 200 exhibitors and a host of seminars, PUB19 offered an important opportunity to keep up-to-date with the latest trends, share ideas, network and gain inspiration. First launched in 2015 to celebrate the UK pub industry’s innovations, products, trends, services and people; PUB brings together key trade associations, decision makers, business leaders, entrepreneurs, pub owners and pub companies.
Pub19 Talks and Workshops
This year was a huge success, with great attention paid to the talks and workshops. These ranged from improving the pub experience, using social media and offering the latest in pub food trends. One talk that proved popular was entitled Profit is in the Kitchen held in the PUB Trends Bar, in partnership with Fever-Tree. It focused on making sure the kitchen is as profitable and efficient as possible to make food enticing, appetising and current.
Another insightful talk came from Tim Martin, veteran pub landlord and founder and chairman of Britain’s largest pub chain, J D Wetherspoon. Growth in the Face of Adversity shared his views on the recipe for success, deserting social media and the impact of Brexit. With uncertainty ahead, he motioned the changes that must be met whatever the outcome of the move.
The Taste Table was particularly popular. Tastings emerged as the most popular consumer experience for pub-goers according to the 2019 PUB Trends Survey. The hands-on sessions were aimed at those looking for advice, training and inspiration around great food and drink.
The sessions were targeted at keeping visitors up-to-date with the latest trends. They included tastings of alcohol free spirits, or distilled botanicals. This is one of the fastest growing segment of the entire drinks industry; with the value of alcohol free spirits sold in the UK growing from £17.5 million to £25.9 million in the year to June 2018. However, there was probably more attendance at the gin tasting event!
More Useful Facts
To end, here are a few more facts to digest: around 13 million tourists visit pubs every year. 82% of the beer sold in the UK is made in the UK. 20 million pints of beer are enjoyed every day brewed from the 1113 breweries operating in Britain. And my particular favourite: there is a cloud of alcohol in outer space which is enough to make four trillion-trillion drinks. Let it rain.
PUB20 is already in place for next February. So be sure you book the days to visit or exhibit well in advance.